A brand’s logo is an image that is supposed to be the visual representation of an organization. The logo’s “MO” is to give off the same vibe you would want people to receive when you describe the company or organization it represents. Sometimes, even a designer’s best...
This week’s #WTFWednesday covers the anxiety that business owners can feel when dipping their toe into the waters of using social media. We’ve heard all the excuses from: “I don’t have enough time/staff/ideas,” to “What if someone gives us a bad review” to “It’s waste...
As Homer Simpson said in an episode of The Simpsons, “Everybody knows that famous equals trustworthy!” (Say what?) We find it fascinating, for example, that people like “The 25 Women Who are Famous for Simply Being Famous” are… 1) Famous for being famous...
Welcome back, followers. If you’re new, this is our weekly column called #WTFWednesday, which highlights common marketing practices which leave us scratching our heads. This week? The prevalent nature of “digital ADD.” Did you know that the attention...
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